Optimizing images before uploading them to your website can have a significant effect on your site’s loading speed and ranking. Unfortunately, many businesses upload unoptimized images to their sites, resulting in a poor user experience. This article will show you the proper way to optimize your website images. What is image optimization? Image optimization is […]
Small- and medium-sized businesses (SMBs) are often tempted to relegate their search engine optimization (SEO) analyses to the free reports offered by online platforms like WordPress and Google Analytics. Unfortunately, those reports rarely provide the details you need to improve your SEO. One of the things they tend to glaze over is image optimization. Do […]
When working with web platforms like WordPress, there are three letters that induce anxiety in any business owner: SEO (search engine optimization). It’s one of the most confusing aspects of running a business, and web apps that rate your SEO with no more than a red or green light don’t make it any easier. Read […]
Managing your company’s Twitter account can be tricky. You might have a lot of brilliant things to say in under 140 characters, but they’re useless if nobody reads them. So what can you do to get more people viewing and retweeting your posts? Here are a few tricks you can use to get more retweets. […]
Search engine optimization (SEO) is one of the most difficult and frustrating aspects of running a modern business. Web services and platforms that provide automated SEO reports like WordPress, Google and Raven tools tend to oversimplify their advice. If you’re trying to change your results from red to green, you might need to look more […]
The odds of locating a needle in a haystack are almost zero, whereas the odds of finding the right match on Google Search are slightly better. We live in a world that encourages us to work at the speed of light, but we have so much information at our fingertips.
It can be discouraging for any business to post a thoughtful tweet in the morning just to see that it barely has any retweets by the end of the day. Even after hours of compiling the best 140 characters your company can think of, are you still not getting any hits? There are many tricks […]
500+ LinkedIn connections can seem like a lofty goal. You have a business to run, and probably don’t have much time to dedicate to the platform. However, carving out the time to grow your LinkedIn network can prove invaluable as it will provide social proof to yourself or organization and presents the opportunity to connect […]